by Gary Hennerberg | Jun 25, 2019 | Uncategorized
Storytelling has been a part of human culture for a very long time. And storytelling has a place in selling new homes.You can look back centuries to see how to use story to mesmerize and hold attention.You want your customers to become advocates and evangelists. You...
by Gary Hennerberg | Jun 14, 2019 | Uncategorized
This is part three of a series about how the brain ENCODES new memory, STORES new memory, and now how the brain RETRIEVES new memory.An impressive model home and a great sales message are impressions that can be deeply stored in your prospect’s brain. When you’ve done...
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